Most longevity problems have a simple fix, and it usually isn’t buying a more expensive bottle.

The proven techniques

  • Moisturise with an unscented lotion before applying — hydrated skin holds fragrance far longer.
  • Apply to pulse points, which generate warmth that helps a fragrance release gradually.
  • Layer with a matching body product (lotion, shower gel) if available.
  • Don’t rub it in — press or dab, to avoid disturbing the top of the fragrance.
  • Consider a higher concentration or a perfume oil if longevity matters more to you than projection.

Frequently asked questions

Does spraying more make it last longer?

Up to a point — over-application mostly increases initial intensity rather than genuinely extending how long it lasts, and risks overwhelming those around you.

For built-in longevity, explore our Perfume Oils.