Women’s Fragrance Guide
Women’s fragrance spans an enormous range — this silo helps you navigate it with a bit more direction than “just try lots of things.”
Choosing women’s fragrance well means the same fundamentals as any fragrance choice: identifying a family you’re drawn to, testing on skin, and matching concentration and intensity to occasion — floral, oud, sweet and fresh families are all equally valid starting points, whatever the marketing suggests.
Where to start
- Identify a family — floral and sweet/gourmand are broadly popular starting points, but oud and woody scents are equally rewarding.
- Consider longevity needs — office days versus evening events call for different concentrations.
- Don’t feel confined by gendered marketing — Arabian perfumery in particular treats fragrance as largely unisex.
Frequently asked questions
Are oud fragrances suitable for women?
Very much so — oud is traditionally unisex, and pairs beautifully with rose, saffron and vanilla in many women’s compositions.
Explore our Women’s oils and sprays.














