How to Choose Perfume as a Gift
Perfume is a wonderful gift and a genuinely easy one to get wrong — a little strategy fixes that.
The safer approach
- Lean on what they already wear or have mentioned liking, rather than your own personal taste.
- Choose a well-loved, crowd-pleasing scent within their known family rather than something challenging or niche.
- Consider a gift set with multiple smaller sizes, so they can find a favourite rather than committing to one full bottle.
- Keep the receipt or gift note, and choose from a retailer with a sensible returns policy.
Frequently asked questions
Is it risky to buy a very different scent from what someone usually wears?
Yes, generally — unfamiliar territory is a bigger gamble than something adjacent to what they already love.
Explore ready-made gift options in our Gifts collection.
